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Frequently Asked Questions |
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What’s the big attraction to ChamberMail? |
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ChamberMail definitely fills a void in Chamber programming by serving the typically sub-served (B2C) or Consumer Driven members. These are the members that need marketing assistance the most (Joe’s Pizza, Serena’s Hair Salon, Pete’s Landscaping, any business on Main St., etc…). They join the chamber to get new business and with older business models, chambers haven’t offered much to accomplish that. ChamberMail helps solve many of today’s current chamber industries issues by creating ongoing non-dues revenue, positioning the chamber as the “go to” organization for all products and services locally, filling the tool box with tools needed to advance the chamber business itself with Member Retention and Member Attraction benefits. The most important benefit of ChamberMail is it stimulates the local economy by reaching the new residents when they want and need many products and services and directing them to Chamber Members (added value to membership). |
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What’s the difference in the 3 versions of ChamberMail? |
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The differences in the versions are the size of the actual mail piece and the number of ad spaces within them. They all reach the same audience with the right message at the right time. Which size mailer (small, medium or large) is determined by the number of members in your chamber. |
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How long does the ChamberMail program last? |
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The duration of every ChamberMail program varies: the chamber’s market area coverage and the influx of new residents into that market area vary across the country. ChamberMail reaches the next 2000 new residents or mails for one year, whichever comes first. Some chambers may only get 2000 new residents per year, while others within 3 months, allowing the program to renew or “rollover” beginning the sales process again. |
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How soon do we start the sales process after signing up for ChamberMail? |
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If you decide that you want to sell the ads your chamber can launch ChamberMail any chosen Monday of any week any time of the year, we currently have some chambers scheduled out 12 months. However, if you decide that you’d like us to take care of the sales for you we can schedule you when it best suites you. |
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What does my chamber have to do to collect the rewards from the ChamberMail program? |
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The Chamber has to sell the number of ads necessary to fill either the chosen Select or Limited editions within a designated time period. Once your chamber has signed up, a customized Sales Support Package containing all necessary sales tools needed to sell the program will be sent to you. Keep in mind that the second time around will result in a significantly easier sales process due to a historically high renewal rate – some chambers even have a waiting list of members. The first time implementing the program is a learning experience for both the chamber and your members, although the program implementation is seamless and completely turn-key. |
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Can chamber members purchase their ads online? |
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Yes! And you should encourage your members to do so to save you and your staff time and sales effort. After signing up, we design a customized webpage on our site specifically for your chamber members (example: yourchambername.chambermail.us) where your members can purchase ads safely and securely online. This has minimized the sales efforts for the Chambers dramatically. |
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How can I sign up my chamber? |
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Call us at 888.531.6775 x8 to find out why Chambers across the country are partnering with ChamberMail or click here! |
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Required chamber promotion. |
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As required by agreement, the ChamberMail logo must be active on the Chambers home page of their web site. The logo is linked to your chamber’s customized ChamberMail webpage where members can purchase their ad space during the sales process. |
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